Digital Performance
Marketing

Sonar aligns with a client’s business objectives, monetises the projected value of different channels and tactics, and executes against it.

Our approach is audience-based as opposed to platform based – combining attribute-based audience definitions with intent-based definitions to create high propensity audiences and cross-channel experiences.  We are different than other firms as we

•  work with existing internal client teams and external agencies to deliver
• are flexible in toggling between services month on month to deliver the greatest benefit and business priority
• educate our clients on the work that we are doing and why, including training them on the use of our tools